A webinar can help bridge the personal gap that has been lost to trade show cancellations. The best webinars are brief and add value for the prospect through education. They should be fun and offer key takeaways. By positioning yourself as an industry expert, you’ll build credibility and gain the trust of potential customers. 

Webinars can float around the internet via social media channels, as on demand, or they can be scheduled for a specific day and time. Regardless of the format, the webinar should be promoted heavily through multiple inbound tactics such as paid search, social media marketing, and email campaigns for best results.

X-Factor can help with webinar script writing, video management, in-house video editing to build a webinar that sells! Once it’s built, we’ll help you promote it!

  • Email addresses can be collected for future marketing efforts
  • Tremendous product and/or service education tool
  • Prospects view this type of communication positively as a “value add” 
  • Virtual sales tactic where a representative from your company builds trust
  • Add to your website to create continuous lead generation over time
  • Provides valuable analytics data for marketing intelligence

X-Factor can supply engaging webinar services for manufacturers, B2B, B2C and non-profit companies.
Contact us for a quote based on your specific email marketing needs.

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