About X-Factor Web Marketing

Founded in 2008 in Hickory, North Carolina, X-Factor Web Marketing is a leading digital design firm who understands that the corporate website serves as the core tactic of a communications strategy. Comprised of a tight-knit team of talented marketing strategists, designers, developers and copywriters, we pride ourselves in helping our clients achieve top search engine rankings, increased web traffic and sales growth with measurable online marketing campaigns that brings results.

Meet our leadership team:

Woody Stoudemire


Woody is a veteran of the marketing field with 28 years experience in strategic development and execution of traditional and Internet marketing plans. A top marketing professional in North Carolina, Woody created X-Factor as a inbound marketing firm to help clients navigate the new challenges of marketing in the burgeoning digital market. A graduate of Appalachian State University, Woody never used his communications degree to get a job. At 22, he became cofounder of marketing firm Gotham Images (now Gotham LLC) and never looked back. Generating profitable ideas for clients remains his favorite part of the business.

In his down time, he enjoys unwinding with his girls: wife Kelly, and daughters Claire and Maggie. Woody also serves as a virtual marketing director through his consultancy MarketingGhost.com.

Laurie Evans

Operations Manager

Working with X-Factor since its inception in 2008, Laurie manages our team of writers, graphic designers and programmers in addition to scheduling, account management and vendor relations.

A graduate of Pennsylvania State University, Laurie holds a Bachelor of Science degree. Her employment background includes over 15 years of customer service, management and marketing experience. Laurie’s management skills and training in Search Engine Marketing (SEM) make Laurie a natural fit for our website marketing agency.

Her "keywords" for happiness are her husband, Bryan and her two sons.