Most Recent Blog Posts

7 Ways to Get Your Website Into Shape for 2021

If your company’s website isn’t getting the traffic you expected – and need – we’ve got a seven-point plan for shaping up the website in 2021. If you don’t have a good website designer on-staff, X-Factor stands ready to help you with the following cyber resolutions. Simplify Content When’s the last time you read every word […]

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Does Your Website Pass the 7 Point Web Checkup?

Watch this brief but informative webinar and see if your website is fine-tuned to deliver abundant sales volume. Today, it is vital that your company communicate with a strong digital presence, informative content and convenient user experience. You’ll learn how to: Make a great first (digital) impression Assess the quality of web content Build trust […]

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This or That? The Power of A/B testing

Content that is engaging to your prospects is critical to marketing success. Digital, or inbound marketing, can be measured via analytics, which is tremendously beneficial to marketers that want to measure and increase customer experiences and engagement. Instead of guessing at the messages that will resonate with the audience, consider A/B tests, which measures alternative […]

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Outstanding Customer Experiences Begin With Onboarding

Increase customer loyalty and reduce customer churn with strategic onboarding. A great way to nurture customer loyalty and increase lifetime value of each account you land is to personalize the initial experience they have with your company. The goal is to make the customer completely comfortable from the start and help educate them to get […]

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